Did you know that over 70% of Americans prefer direct mail over email marketing? In our digital world, receiving advertisements in the mail makes consumers feel valued by companies. But even with the inherent preference…
Your company’s reputation shines through in the details. The finishing touches, branded notions, and cohesive images—that’s how to make your company stand out to your clients, employees, and prospective clients. A custom parking tag could…
If you want to make your branding material pop or leave a positive impression with your corporate stationery, then you need to ensure the color for your printed text and fonts is set correctly. As…
Paperboard boxes are one of the most popular options for product packaging. They have a number of creative, financial, and environmental benefits. Whether your product is light or heavy, liquid or solid, there is a…
You know that product packaging is important. It’s what entices customers to pick up your product and learn more about it. But how do you know if your packaging is effective? And how do you…
When packaging a product, you want to ensure that it’s protected and stands out from competitors. One way to achieve this is by using a folding carton. Let’s take a closer look at some of…
We all know the list and the offer are critical with any direct mail campaign, but let’s not forget the creative. Enticing customers with a seemingly exclusive offer or invitation is a brilliant way to…
Knowing how to create well-designed product labels is important and it often comes down to creativity. In this article, you will learn how to use the elements of clear labels to create compelling labels. Material…
