It is rare that I see something in our mailbox that inspires me to write a direct mail review but we did recently receive a piece worth blogging about. Why? Because the company (Zip Recruiter)…
Whether you shop in a store or online, you may agree that cosmetic packaging is some of the most colorful packaging on the market. Let’s take a look at some cosmetic packaging and see how…
Let’s face it, there are a ton of choices for the consumer when they are shopping in stores for cosmetics. How can you differentiate your packaging? One specialty embellishment you may want to consider is…
Cosmetic boxes are some of the most creative, eye-catching boxes I see on today’s shelves. I wanted to highlight some here in this review that are either foiled, embossed, or diecut. First, why use these…
You have a new product that you want to get to market and you need to make a label that fits. Here are the steps to help you go from a prototype label to a…
With all the tools that marketers employ today, statistics clearly illuminate the power of direct mail. However, to make authentic connections with a targeted direct mail audience, brand managers need to utilize tactics that will…
When it comes to providing a seamless and professional valet service, every detail counts — especially the valet parking tickets that are the first point of contact between your customers and your service. At Ritter’s…
You’ve spent countless hours testing and refining your recipe to create a refreshing, delicious juice product. You’re certain you’ve hit a winning formula – but have you thought about how you’ll entice customers to choose…
